ONWARDS & UPWARDS. It’s a mindset that anyone who rides will instantly understand. It’s also the philosophy that underpins everything we do.

Beginning with a genuine passion for cycling, our brand is driven by BRITISH DESIGN, CRAFT & QUALITY. It’s also about a collective spirit, because like all the best rides, it’s more fun with friends; those we’ve made while grinding up hills or gliding down dales are a big part of the ONWARDS & UPWARDS story. YOU CAN BE PART OF OUR STORY TOO.

Manufactured from our YORKSHIRE MILL our  SUMMER RANGES are comprised of a short sleeved, full zip jersey in styles RACE, SWIFT and STEADY for male riders and SWIFT and STEADY for female riders. Plus a male and female RACE bib short. Our WINTER RANGES offer long sleeved STEADY style jerseys and introduces our DRY STORM gilet and jacket in a RACE style.

DESIGNED & BUILT IN GREAT BRITAIN we’re a MADE TO ORDER service, meaning you’ll be getting something made with love and to your size specifications.

Our aim is to promote a healthy, happy and active lifestyle through sport, thoughtfulness and friendship. By pledging a donation from each sale made to DIABETES UK, we’re forming a partnership with an organisation who retain those same values.

ONWARDS & UPWARDS friends.